APE Grupo to Present New Tile Collections with High Artisanal Components at Coverings
One of several new tile collections from Ape Grupo to be unveiled during Coverings 2024 — Pukka.
APE Grupo reaffirms its commitment to the North American market by unveiling new collections and design proposals at Coverings 2024, set for April 22-24, Atlanta, GA.
Throughout the event, the company will showcase all its brands: Ilbagno, its innovative offering providing comprehensive and cutting-edge solutions with unlimited customization; XLINING, the large-format porcelain; Carmen, the decorative ceramic with small pieces, and APE best of you.
One of its significant highlights for this edition of Coverings is the collections crafted in small ceramic formats with a strong artisanal flavor under the Carmen brand. This delicate product is deeply rooted in tradition and exudes a natural character.
Visitors to APE’s exhibit (Hall B, Spanish Pavilion, Booth #1945) will encounter a wide range of hues, ranging from the most natural tones to vibrant colors where the vivid glaze of the glazed tiles is unique.
Desaturated tones, crackled effects, intense gloss, natural clays, and some volumes—all are common denominators of APE Grupo’s offerings. For instance, the Genuine collection by Carmen is an artisanal collection where each piece is unique, and its graphics are designed to evoke tonal changes, reproducing the visual effects of ceramics baked at low temperatures in ancient artisanal kilns.
Another significant highlight is the Mud collection, a range of natural ceramics inspired by traditional fired clay, this time in glazed form. It’s timeless ceramics speaking with an authentic material language, in a rectangular format, 7.5×30 cm, and available in eight different colors.
Continuing with the Mediterranean tradition, the Faenza series, named after an Italian city where potters used fine earthenware, a technique known for giving a vitreous effect to ceramic products. APE Grupo revives this technique and develops a collection with a highly glossy finish, almost unique and unusual, available in various formats and several intense colors.
Pukka is a lining in 6.4×26 cm characterized by the material expressiveness of traditional ceramic glazing. They are irregular pieces, each distinct in both morphology and tonality. It’s hard to tell whether it’s the passage of time or the technique used. With tremendous visual liveliness, it’s an imperfect beauty.
The fair will also introduce the Antico Casale collection, a large-format flooring inspired by the artisanal work of 13th-century Montelupo Fiorentino in Tuscany, Italy. In four natural colors—cotto, ecru, cenere, and graphite—these pieces, sized at 120×120 cm and 120X60 cm, bring visual spaciousness to spaces.
For more information, visit APE Grupo at Coverings, or the company’s website.