ABK Group to Launch Hi-Tech Ceramic Tile Designs at Coverings 2025

The designs for Poetry Net and Poetry Stone Reloaded were created from ABK’s collaboration with Paola Navone OTTO Studio.
ABK Group will take center stage at Coverings in Orlando, Florida, the most eagerly anticipated event for the ceramic tile industry in the United States and across North America. The Group has chosen the show as a unique opportunity not only to present its latest collections produced using cutting-edge technologies, but also to demonstrate their practical applications, stylistic versatility and creative potential for architects, designers and construction professionals.
North America is one of the most dynamic and receptive markets for high-end porcelain stoneware and accounts for approximately 18% of ABK Group’s turnover. For this reason, the Group is committed to developing collections that reflect current trends, while actively supporting its sales network and customer base. This special focus on the US market is also reflected in the Group’s booth design created for Coverings 2025, which abandons its usual minimalist aesthetic in favor of immersive, lifestyle-inspired settings that highlight the exceptional quality and distinctive Italian heritage of its ceramic products.
Among the many new collections on show at booth #1718 are Poetry Net and Poetry Stone Reloaded, products that stem from ABK’s collaboration with Paola Navone OTTO Studio and embody the creativity and originality for which Italian design is famous worldwide. The new porcelain stoneware collections capture the emotional appeal of surfaces inspired by the art of tie-dye, combining the versatility of ceramic stone with original, decorative appeal. These collections are complemented by the plain colors of Alterego and the timeless elegance of the travertine-inspired Sensi Roma.
Flaviker also places color at the center of its latest offerings, with carefully coordinated pairings such as Supreme Hedonism, a refined ceramic marble, with Palette, which recreates the effect of hand-applied resin.
While technology is central to the production processes at all ABK Group facilities, innovation reaches its highest expression in the large-format slabs from the ABKStone and Materia brands. At Coverings, the Group will unveil new products created using FullVein3D technology, which faithfully replicates the natural marble veining of the surface through the entire thickness of the slabs. This aesthetic revolution, the result of major investments in production plants and ongoing research into ceramic bodies and raw materials, opens up new horizons for bespoke furnishings and interior design applications while remaining faithful to the beauty of natural stone.
Visitors will also have a chance to discover Gardenia Orchidea’s sophisticated and distinctive La Geoteca and I Pigmenti collections. Combining the primordial beauty of natural stone with artisanal, handcrafted appeal, these collections reflect the elegant, timeless style for which the brand is renowned.
The Versace Ceramics collections also take center stage in the Group’s spaces at Coverings, where visitors can explore an extensive range of luxury and lifestyle-oriented products that are ideal for personalizing interiors, including Tarsia, Gemstone, Maximvs, V Stone and Leatherwood.
Finally, Desvres Ariana offers collections that combine attractive design with practical performance, ideal for both indoor and outdoor settings. Camouflage features a concrete effect, while Falaise stands out for its slate-inspired textures enhanced by eye-catching 3D details.
For more information, please visit ABK Group’s website.
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